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EQ MASTERY COACH® certification 

Hyperspeed your client's breakthroughs using the power of EIQ 2.0 as you enhance your own emotional intelligence, for you your business and your clients.


Hello & Welcome

My name is Sam Kaur Evans 

Founder & Creator of EQ Mastery Coach® CEO of the Cognitive Switch® Training Academy.

Emotional intelligence is more than working on your emotions, or even being aware of them; it's how to best utilize the power of self-trust, and self-empowerment, to enhance your life's desires and co-create the life you want on your terms whilst building incredible rapport and connection with your clients.

EQ or Ei, is the foundation of all services, and it's high time you learned exactly how you can add it in your career, business, and in your life using the ground breaking Leadership assessments to begin emotional mastery.

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“In a very real sense we have two minds, one that thinks and one that feels”

Daniel Goleman


This certification programme, undergoing CPD accreditation is for the business who deeply desires to support their clients, team members, and employees to effectively improve their emotional intelligence to enhance a more fulfilling life, whilst you actively support them using the powerful leadership assessments to help your business expand as one of the most sought after EQ coaches in the world giving your clients the most profound 1:1 sessions that frees them in an instant. 


"I really thought I had low EQ - my boss kept telling me how low it was.  When I read the assessment, I was shocked at how incredibly accurate it was in describing my personality, and behaviour but most importantly it was actually very high with a score of 95% covering all areas.  Thanks to Sam's support, I was able to align to my emotional mastery which then allowed me to increase my annual salary because I quit allowing my emotions to get the better of me."

Maril USA


When I discovered emotional intelligence in 2018, I had no idea of the power behind it until I had my first assessment.

I cried. 

I cried because I couldn’t believe that a form, where I answered a few questions, was able to tell me how I was a serial procrastinator which was a major blockage in as to why I wasn't achieving my goals, as fast as I wanted.  I was always angry and frustrated.

Highlighting the results was one thing, but my coach at the time took it further, with a deep 1:1 session, where he through deep rapport and questioning, helped me to awaken that the reason why I was a procrastinator, was because of my limiting belief I AM NOT GOOD ENOUGH.

How EQM came into my life

What EQ Mastery Coaches Have To Say

"Having worked with Sam, practically all of 2022, I just knew I had to enrol and become certified as an EQM. 
Not only was it the biggest catalyst of growth and success last year, but I am now helping others improve their EQ, and landed a multiple five contract to support the schools in the UK.  This course was absolutely incredible and I would recommend it in a heart beat!"

Becki Clifford-Perkins - UK

EQ Mastery Coach®

My Own EQ Mastery 

By working closely with my 1:1 coach for four months straight, and nutralising every pain, block and doubts I had at the unconscious level, by healing my mind, I was able to increase my EQ levels with a massive increase in income within a year.

Soon after, I had my first £10k month and I was MIND BLOWN because I had no idea, how emotions impacted your capability of earning ALOT MORE MONEY!

Anyone can increase their EQ, ANYONE. 

It’s something we can all expand in simply by understanding where we are now in relation to the four pillars of EQ, and knowing EXACTLY what we have to do to improve them, understand them, and most importantly the results we can achieve when we do to live the life we want.

As an EQ practitioner, and TTi EQ Practitioner, specialising in EIQ assessments, it’s the first and most powerful thing that I use with every client in my coaching practice.

Instead of clients feeling uncertain and unable to deeply admit the core truths that hold them back, the EIQ assessments allow you to deeply face reality for what it is, as you own your truth in the now, with a tangible assessment, that you cannot deny or run from.

Having had huge success with my own clients, I just knew I had to teach and train other coaches how to improve client’s EQ levels, and most importantly how to add it into their practice, for themselves.

This is how EQ Mastery Coach® was born, and why this certification will change the way you help clients increase more sales, more success and more growth simply by using the assessments to unlock their deepest potential

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Whether you have a complimentary conversation or decided to jump all in, ensuring that this is the right fit for you and your business, you will be notified via email your enrollment application process along with your terms and conditions to secure your place.

The modules structure, as listed below, seperates each unique concept to allow embodiment of the course, experienced via practice 1:1 sessions, as you learn to execute the 1:1 sessions as part of your case study requirement, therefore enhancing your earnings, as you learn to increase your sales packages, and add more wealth into your life. 





  • Importance of EQ in life and how it can cause major emotional blocks.

  • The history of EQ and how the EIQ assessments were created and how they will transform your business. 

  • The fundamental pillars of EQ that require constant evolution over a lifetime.

  • How to embody and enhance your own Self-awareness & 

  • self-regulation to increase your energetic and emotional match for your soul aligned clients, loved ones and even in the workplace..

  • How to support your clients  with their own SA and SR.





  • The importance of understanding others, your clients and how to be the best leader you can be as a self-lead mentor.

  • What Social Awareness and Regulation is and how to actively improve it constantly for bigger impact in business.

  • How to help others improve their decision making ability and form self trust.

  • The importance of effective communication and listening to ensure massive success.

  • Importance of rapport and relationships and how to help your clients improve their connections with loved ones fo rmore peace and love in their lives.





  • The power & Impact of EQ in your business as a leader.

  • How to increase sales, income and reputation with integrity.

  • How to continue personal growth in business as a CEO